Custom Website Design & Development · Lagos, Nigeria
Custom Websites Built to Convert, Not Just Traffic
Strategic, premium web design that positions your brand as the obvious choice and turns visitors into customers.
Templates make you blend in. Custom websites make you stand out. Purpose-built for your business, your customers, and your revenue goals.
Starting Investment
₦600,000
Typical Timeline
4–8 Weeks
Post-Launch Support
30 Days
Who It's For
Is a Custom Website
Right for Your Business?
Custom websites aren’t for everyone. They’re an investment. Here’s who benefits most:
Best For
New Businesses Launching Strong
You’re starting a business and you want to establish premium positioning from day one. You understand that your website is often the first impression, and you refuse to look amateur.
Best For
Established Brands Ready to Compete Premium
Your business has grown beyond your current website. You’re landing bigger clients, charging higher prices, and competing at a different level. Your website needs to reflect that quality.
Best For
Unique Business Models Needing Custom Structure
Templates don’t fit your business. Your offering is complex, your sales process is unique, or your market positioning requires custom communication architecture.
Best For
Brands Tired of Looking Like Competitors
You’re in a crowded market and you need differentiation. Generic templates make you Invisible. Custom design makes you unmistakable.
Not the right fit? If you need something quick and inexpensive, a template-based solution might serve you better. We’re the right choice when quality, strategy, and results matter more than speed and cost.
The Problem
Is a Custom Website
Right for Your Business?
Custom websites aren’t for everyone. They’re an investment. Here’s who benefits most:
Problem
New Businesses Launching Strong
You’re starting a business and you want to establish premium positioning from day one. You understand that your website is often the first impression, and you refuse to look amateur.
Problem
Established Brands Ready to Compete Premium
Your business has grown beyond your current website. You’re landing bigger clients, charging higher prices, and competing at a different level. Your website needs to reflect that quality.
Problem
Unique Business Models Needing Custom Structure
Templates don’t fit your business. Your offering is complex, your sales process is unique, or your market positioning requires custom communication architecture.
Problem
Brands Tired of Looking Like Competitors
You’re in a crowded market and you need differentiation. Generic templates make you Invisible. Custom design makes you unmistakable.
Your business deserves better than "good enough."
Investment
Investment: Custom Website
Design & Development
Transparent pricing. No surprises. No hidden fees.
Starting at ₦600,000
Final investment based on project scope and complexity — determined during discovery.
What affects the investment
- Number of pages (base: 5–8 pages)
- Custom functionality requirements
- Third-party integrations (CRM, booking, payments)
- E-commerce functionality
- Content volume and complexity
How it works
- Free strategy session to understand your needs
- Custom proposal with transparent pricing breakdown
- You decide if the investment makes sense
Payment structure
50%
Deposit to start
50%
Before launch
Flexible milestone payment plans available for larger projects.
Is This Expensive?
Compared to a ₦150,000 template website? Yes.
Compared to the revenue you’ll generate from a strategic website that actually converts? No.
You’re not buying a website. You’re investing in a revenue-generating asset. We’ve seen clients land single projects worth 5–10× their website investment within months of launch.
What's Not Included
Domain registration, hosting fees, and third-party tool subscriptions are purchased and owned separately by you. We assist with setup and recommend quality providers.
Our Approach
Custom Websites That Command
Attention and Drive Action
A custom website isn’t just about unique visuals. It’s about strategic architecture designed specifically to achieve your business goals.
01
Strategic Foundation, Not Aesthetic Guesswork
We start with research, not Photoshop. Who are your ideal clients? What objections do they have? What drives their buying decisions? What do your competitors miss? Strategy informs every design decision.
02
Conversion-Optimized User Experience
Every element serves a purpose. Navigation guides visitors toward action. Content answers questions in logical sequence. CTAs appear exactly when users are ready. We design user journeys that convert.
03
Premium Visual Design That Reflects Your Positioning
If you’re charging premium prices, your website should communicate premium value. Design psychology, color theory, typography, visual hierarchy — all calibrated to position you as the obvious choice in your market.
04
Mobile-First, Technically Excellent
Over 70% of Nigerian web traffic is mobile. Your website performs flawlessly on every device. Fast loading, SEO-ready, secure, accessible. Beautiful design backed by technical excellence.
05
Built for Growth and Scale
Your business will evolve. Your website should too. We build on flexible platforms (typically WordPress or similar) with clean code that’s easy to expand, modify, and maintain.
The Difference
Custom Website vs. Template Website:
What's the Difference?
Feature
Template Website
Softdelve Custom Website
Design
✕ Pre-made, used by thousands
Unique to your business
Branding
✕ Limited customization
Fully aligned with your brand
User Experience
✕ Generic, one-size-fits-all
Optimized for your customers
Conversion Strategy
✕ None
Built-in, research-backed
Functionality
✕ Limited to template features
Anything your business needs
Mobile Experience
✕ Decent
Optimized and tested
SEO Setup
✕ Basic
Strategic and comprehensive
Copywriting
✕ You write it
Professional, conversion-focused
Differentiation
✕ Looks like competitors
Unmistakably yours
Long-term Flexibility
✕ Constrained by template
Scales with your business
Support
✕ Forums and tickets
Direct partnership
Investment
₦ ₦150,000 – ₦300,000
₦ Starting at ₦600,000
Best For
✕ Budget-conscious, simple needs
Serious businesses, growth-focused
FAQS
Questions About
Custom Websites
How is this different from using WordPress or Wix?
We often build on WordPress (it’s a powerful, flexible platform), but “WordPress site” doesn’t mean “template site.” We create custom designs and custom functionality on WordPress. Wix/Squarespace are template platforms with limited customization. Custom development means you’re not constrained by template limitations.
Do I need to provide the text/content, or do you write it?
We handle all professional copywriting as part of the service. You provide the business information (services, pricing, about your company), and we craft conversion-focused copy. Your role is to review and approve, not to write.
Can I make changes to the website myself after it launches?
Yes. We build on content management systems (typically WordPress) specifically so you can update content yourself. We provide training and documentation. For major changes or redesigns, we’re available for ongoing support.
What if I don't like the initial design?
Our process includes revision rounds specifically for this reason. We’ll refine based on your feedback until you’re satisfied. Our 100% satisfaction guarantee means we don’t stop until you’re thrilled with the result.
Is SEO included, or is that separate?
Technical SEO foundations are included: proper site structure, meta tags, mobile optimization, fast loading, sitemap, schema markup. This sets you up for search visibility. Ongoing SEO (content creation, link building, ranking campaigns) is a separate service if needed.
How many pages are included in the starting price?
Typically 5–8 pages for the base investment (Home, About, Services, Portfolio, Contact, etc.). Additional pages can be added based on your needs, with pricing adjusted accordingly.
What happens after the 30-day post-launch support period?
You own the website and can manage it independently. If you want ongoing support, maintenance, or optimization, we offer monthly retainer packages. Many clients choose this for peace of mind and continued improvement.
Do you handle hosting and domain registration?
We assist with setup and can recommend quality hosting providers, but hosting and domain are typically purchased separately by you (you maintain ownership and control). We can manage this for you if you prefer hands-off.
Can you integrate with third-party tools (email, CRM, payment systems)?
Yes. Common integrations (email marketing, booking systems, payment processors, CRM platforms) are included or added based on your needs. We’ll discuss required integrations during discovery.
What if my business changes and I need updates later?
Your website is built to grow with you. You can make content updates yourself, or hire us for larger updates, new pages, or redesigns. We design with future flexibility in mind.
100%
Satisfaction
Guaranteed
Guaranteed
Our Promise
100% Satisfaction Guarantee
If you’re not completely satisfied with your custom website, we’ll revise until you are. No exceptions. Your success is our reputation — and we take both seriously.